They put a game on Kickstarter called Aftershock. The designer of a 2015 game from a non-profit UN agency that did a game called Aftershock: A Humanitarian Crisis Game, was getting questions from people asking if it was an update of their game. He approached Stronghold just basically saying “hey, maybe could you put something in there saying it’s not the same as our game, or maybe we could do some cross-promotion?”
They got a terse 2-sentence response basically saying “games with similar names happen all the time.”
When the Kickstarter went live, a tweet went out of course. The designer of the original game replied or RT’d (I don’t remember which) just stating that this is different than his game.
And he got blocked by Stronghold on Twitter.
A blogging friend of mine did a post about it, chastising Stronghold for it (both the name and the block) and he promptly got blocked.
I saw his subsequent post about being blocked and said that I thought it was a bush league move for them to block him (and the designer) just for mentioning the similarity.
And I promptly got blocked.
So I did two posts, one really chastising them for the Twitter block campaign, and then (once they pulled the Kickstarter supposedly just because the response to their “deluxe” elements was underwhelming) an open letter suggesting they stop blocking people and maybe just acknowledge the name issue.
That’s basically what happened.
Or you could just read my posts, but I didn’t want you to think I was just promoting those posts. LOL